G2 Insights

Bring the voice of the buyer into your business strategy and investment decisions.

For Sellers

Stay in lockstep with your customers — and a step ahead of your competition


Collect Competitive Intelligence -- Fast
Uncover intel on product, pricing, and positioning movements.

Pinpoint Why Customer Switch
Understand why users switch to you -- or to the competition.

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Uncover Enhancement Opportunities
Identify feature gaps between you and your competitors.

Understand the Impact of Releases
Learn how new products and features affect user experience and satisfaction.

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For Investors

Drive better investment and portfolio decisions.

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Identify New Opportunities

Identify category leaders, trending products, and current buyer sentiment to discover new investment opportunities.


Do Better Due Diligence

Get the data and facts you need to make the right decisions, through thorough, verified 40-point reviews outlining user experience in great detail.


Monitor Existing Investments

Continually monitor the market performance of existing investments to proactively make the best decisions in critical moments.

Make every decision
a confident decision.

The largest source of business intel you
need--at your fingertips.

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