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CMO
CMO (Marketing Leader)
Boost your brand discoverability and maximize every marketing dollar.
Revenue-Leader
CRO (Revenue Leader)
Trade gut feel for signal-driven sales.
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Demand Generation
Turn peer trust into high-performing pipeline.
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Customer Marketing
Make customer voice your strongest revenue driver.
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Product Marketing
Build market authority with real customer proof.
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Revenue/Marketing Operations
Power revenue growth with real-time buyer insights.
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G2 for Marketing
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G2 for Emerging Brands
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How Canvas Climbs From #41 to #1 in Six Months With G2’s Review Booth
Case Studies
How Canvas Climbs From #41 to #1 in Six Months With G2’s Review Booth
"We're number X, and Canvas is number 41. So why are you looking at Canvas?"
Products
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AI Custom Research
Get deep, qualitative buyer insights in days with AI-powered interviews.
G2 MCP
G2 MCP
The buyer signals you need. Now directly in your AI workflows.
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Profiles
Claim your page, share your story, and connect with buyers.
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Reviews
Build your reputation with verified customer voice.
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Buyer Intent
Find and win the buyers who are active on G2 right now.
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Market Intelligence
Make data-driven decisions with insider intel.
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Content
Turn your customers’ voices into your best marketing assets.
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G2 Ads
Put your brand in front of buyers on G2 category and competitor pages.
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Data Solutions
Cut through the noise with profile traffic, comparisons, and customer satisfaction scores.
SERVICES
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Professional Services
Unlock more value from your G2 investment.
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Technical Consulting
Bring G2 data into your daily workflows for greater business impact.
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G2 Review Managed Services
Get a steady stream of fresh reviews without the lift.
G2 Implementation
G2 Implementation
Launch fast. See value faster.
Build Your Brand for the LLM Era
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Build Your Brand for the LLM Era
Winning in SaaS isn’t only about building great products—you’ve got to make sure you’re ...
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Blog
Blog
Explore industry thought leadership.
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Research
Dig into leading insights & analytics.
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G2 University
Level up your expertise & results.
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Resource Hub
Go deep with tailored tips & tools.
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Quick Start Guides
Hit the ground running must-haves.
Likes
Customer Stories
Get inspired by other G2 wins.
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Contacts
Become a Partner
Grow with the G2 marketplace.
Infrastructure
Integrations
See where G2 fits into your stack.
Code
Developer Portal
Plug into the powerful G2 database.
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Free-Marketing-Tools
Free Tools & Resources
Go further, faster with these tools.
FAQ
FAQs
Find answers to top questions.
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Documentation
Deep dive into features & use cases.
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Contact Support
Get fast, personalized assistance.
G2 Community Launch: Celebrating the Marketers Who Started It
News
G2 Community Launch: Celebrating the Marketers Who Started It
We recently opened the doors to something new: the G2 Community, a peer-first space for ...
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About G2
Get to know what sets us apart.
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Leadership Team
Meet our visionary leaders.
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News & Insights
Explore the latest press & reports.
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Careers
Climb your next career peak with us.
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Our Culture
Leading with shared PEAK values.
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Our Commitments
Fostering true DEI in the workplace.
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G2 Gives
Turn reviews into real world impact.
CONNECT WITH US
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Create a Profile
Put yourself in front of millions.
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Troubleshoot Your Profile
Get unblocked & on your way fast.
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Contact Sales
Speak with a rep to see how
G2 fits your needs
G2 Community Launch: Celebrating the Marketers Who Started It
News
G2 Community Launch: Celebrating the Marketers Who Started It
We recently opened the doors to something new: the G2 Community, a peer-first space for ...
News & Insights
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October 01, 2024
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Application Security

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SAST vs. DAST: Application Security Testing Explained

SAST vs. DAST: Application Security Testing Explained

As a result of the booming cloud application market, companies are increasingly — and rationally —...

by Aaron Walker