Research News Feed

ActiveCampaign Secures $100M in Series B Funding Round

Chicago-based customer experience automation platform, ActiveCampaign, recently received $100...

Research News Feed

Acquia Acquires Customer Data Platform Startup AgilOne

Boston-based open digital experience company Acquia announced its acquisition of customer data...

Research News Feed

Content Experience Platform SnapApp Acquired by Uberflip

Uberflip, a content experience platform that creates personalized content experiences through...

Tech

4 New Account-Based Marketing Software Categories on G2

If you had to guess how many years account-based marketing has been around, what would you say?...

Tech

Supply Path Optimization & Its Impact on Programmatic Advertising

For my November monthly column, I wanted to focus on a key takeaway of the AdExchanger Programmatic...

Research News Feed

Google’s Firefly Can Now Target Ads Based on Weather

Firefly, a startup that delivers full-screen media and measurement on rideshare vehicles and taxis,...

Tech

Top Takeaways from AdExchanger’s Programmatic I/O

I attended my first AdExchanger Programmatic I/O conference in New York City earlier this month,...

Research News Feed

Oracle Buys CrowdTwist to Expand CX Capabilities

Continuing on the theme of delivering personalized customer experiences, Oracle announced its ...

Tech

5G’s Disruption to Digital Marketing

Does anyone remember when 4G was released? Do you remember what you were doing or who you were with?