The Future of Virtual and Hybrid Events in a Post-Pandemic Landscape
In the past year, the virtual event software industry has undergone a massive transformation....
by Stephanie Graham
G2’s CDP Category Grows as Importance for Data Transparency Increases
I’ve heard the term "personalization" so often over the last few years—usually in the context of...
by Emily Malis Greathouse
Digital Experience Platforms (DXPs): Buzzword To Buzzworthy
Have you ever started purchasing a flight for a weekend trip on your laptop but get interrupted,...
by Priya Patel
The Growing Popularity of Blockchain Technology
In December 2020, I wrote an article discussing the growing popularity of blockchain software and...
by Nathan Calabrese
Why You Need an E-Commerce Strategy and How to Create One
If you sell online, you surely use an e-commerce platform or shopping cart software to create...
by Gabriel Gheorghiu
The Role of Artificial Intelligence in Accounting
Accounting is one of the most important, yet daunting and expensive departments in almost all...
by Nathan Calabrese
Massive Growth in Digital Channels Means Digital Adtech Must Evolve
Over the past decade, there have been huge shifts in the digital advertising landscape, including...
by Emily Malis Greathouse
Increased Adoption of Lead-to-Account Matching and Routing Leads to New G2 Category
It’s no secret that it can be quite difficult to manage all inbound leads into an organization....
