Application Research

Introducing G2’s New Value Selling Tools Category

The purchasing process in today’s B2B SaaS environment is heavily scrutinized due to budget...

Analyst Commentary: Applications Research

Revisiting 2023 Trends: The Rise of Digital Sales Room Software

In December 2022, G2 predicted that digital sales room software would expand its use cases from the...

Sales, Marketing, and Customer Service Research

2024 Trends: Consolidation in SalesTech to Drive Sales Execution

This post is part of G2's 2024 technology trends series. Read more about G2’s perspective on...

Research News Feed

Apollo.io Hits Unicorn Status: Raises $100 million

Apollo.io, a leading sales intelligence solution, announced they had raised $100 million in Series...

Application Research

Continued Growth in the Conversation Intelligence Software Market

With the increased emphasis on virtual selling in the past few years, sales SaaS companies have...

Research News Feed

Mindtickle Acquires Enable Us to Expand Product Portfolio into Digital Sales Room

On May 2, 2023, Mindtickle announced its acquisition of Enable Us, a digital sales room software...

Analyst Commentary: Applications Research

Introducing G2’s PreSales Management Category

Presales departments are critical to progressing sales deals. They help ensure prospects understand...

Application Research

Introducing G2’s Demo Automation Category

Demo automation has emerged in recent years due to the emphasis on buyer enablement and reducing...

Sales, Marketing, and Customer Service Research

2023 Trends in Digital Sales Room Software

This post is part of G2's 2023 digital trends series. Read more about G2’s perspective on digital...