Increased Adoption of Lead-to-Account Matching and Routing Leads to New G2 Category

It’s no secret that it can be quite difficult to manage all inbound leads into an organization....

ScaleFactor Raises $100 Million Then Abruptly Shuts Down

On June 23, 2020, Kurt Rathmann, CEO of ScaleFactor, an accounting automation software company, met...

SAP and Siemens are Trying to Revive the Dream of the End-to-End Industrial Platform

The end-to-end or all-in-one platform has been the holy grail of the software industry. Vendors...

Google Expands Partnership to Launch Banking Services

Google recently announced that it is partnering with six more banks to offer digital banking...

Low-Code Development Platforms: Understanding Personas Amid Popularity Surge

At the end of 2019, G2 released its 2020 digital trends series highlighting anticipated software...

Analytics is in Fashion: Mode Analytics Raises $33 Million

This week, we saw Mode Analytics, a Leader in the Analytics Platforms category on G2, raise a $33...

The Appeal and Real-Life Consequences of Applying Synthetic Data to Sensitive Clinical Data

Even before the COVID-19 crisis, health systems, medical researchers, and medical institutions...

When Platforms Collide, Analytics Evolves

Within the enterprise tech space, the seemingly endless evolution of data-driven insights continues...

How to Choose the Best E-Commerce Software for Your Business

If you are reading this, you have internet access and have probably already tried to buy something...